12th Tribe
PROJECT
12th Tribe embraces style for the global soul through a hand-picked collection that’s carefully curated by their team, selected with girls on the go in mind. Their collections encompass the beauty of travel and fashion in a fresh and contemporary way, so their graphics were designed to do the same.
CATEGORY
Digital Marketing
CLIENT
Online boutique, 12th Tribe
Web Banners
As a predominantly online retailer, 12th Tribe relies on moody homepage banners to convey their vibe and aesthetic while clearly promoting the products.
Apparel
I worked alongside 12th Tribe’s founder to design custom T-shirts maintaining the feel of the branding for a collaboration with @thesaltyblonde.
Instagram Stories
12th Tribe utilizes Instagram to connect with their customer base in a more engaging way, both through organic messaging and paid ad Stories. Elevated designs with thoughtfully chosen details make them all pop.